“What if …,” and “yes, and …,” are simple, yet powerful, concepts requiring a disciplined approach. In fact, at Disney Institute we believe that creativity is not an escape from disciplined thinking; it is an escape with disciplined thinking.
To develop more disciplined thinking, we must, in many cases, re-train the right side of our brain—the side that is best at expressing emotions and creative tasks. So, while we believe that everyone is inherently creative, sometimes it helps to to intentionally nurture right-brain creativity. As Walt Disney once said, “Every child is blessed with a vivid imagination. But just as a muscle grows flabby with disuse, so the bright imagination of a child pales in later years if he ceases to exercise it.”
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